Privacy Policy

At Sound Endodontics, we are committed to protecting the privacy and security of your personal health information. This Privacy Policy outlines how we collect, use, disclose, and protect your information, in accordance with the Health Insurance Portability and Accountability Act (HIPAA) and applicable laws.

Information We Collect

When you visit our office or use our website, we may collect the following types of information:

Personal information: Name, date of birth, address, phone number, email
Health information (PHI): Dental and medical history, treatment records, diagnostic results, insurance details
Payment information: Billing addresses, insurance claims, payment method data
Online data (if applicable): IP addresses, appointment request forms, email inquiries

How Collected Information is Used

We may use your health and personal information for the following purposes:

To provide dental care and treatment
To process billing and insurance claims
To communicate with you about your care (appointment reminders, follow-ups, etc.)
For internal quality assurance and clinical improvement
To comply with legal and regulatory requirements

Disclosure of Your Information

We may disclose your PHI in the following situations:

To you or your authorized representative
For treatment (e.g., referrals to specialists or labs)
For payment (e.g., submitting claims to insurance providers)
For healthcare operations (e.g., administrative tasks, auditing)
When required by law (e.g., public health reporting, court orders)
With your authorization. Any use or disclosure not listed above requires your written consent

We do not sell or share your PHI for marketing purposes without your explicit authorization.

We do not share your communication preferences (opt-in consent) with third parties or affiliates for marketing purposes.

We will not share or sell your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

More detailed information about our privacy practices can be found here. Details about our text messaging (SMS) privacy policy and terms and conditions are available here.

Your Rights Under HIPAA

As a patient, you have the following rights regarding your PHI:

Access: You may request a copy of your health records.
Amend: You may request corrections to inaccurate or incomplete information.
Accounting of disclosures: You may ask for a list of disclosures of your PHI.
Request restrictions: You may ask us not to use or share certain information.
Confidential communications: You can request contact through specific methods or locations.
File a complaint: You may file a complaint if you believe your privacy rights have been violated.

To exercise any of these rights, please contact us.

Protecting Your Information

We implement physical, technical, and administrative safeguards to protect your PHI from unauthorized access, disclosure, or misuse. This includes:

Secure storage of physical records
HIPAA-compliant software for digital records
Staff training on privacy and data protection

Website and Online Communication

If you submit personal or medical information through our website (e.g., appointment requests or contact forms), it will be treated with the same confidentiality as in-office data. However, please avoid sending sensitive health information via unencrypted email. Our website may use cookies or analytics tools to improve user experience, but these do not collect or store PHI.

If you have questions about this Privacy Policy or HIPAA, please contact us at info@soundendo.com or 203-516-2223.